Chicago Fire Teams Up with McDonald’s for Stadium Naming Rights
The Chicago Fire has announced a naming rights partnership with McDonald’s. The MLS club’s new $750 million stadium, set to open in 2028, will be named McDonald’s Park.
This collaboration marks the first-ever naming rights deal for McDonald’s with a major professional sports stadium in the United States.
McDonald’s Park will accommodate more than 22,000 spectators for soccer matches and up to 31,000 for concerts and special events.
“As we take the next step on our journey to build a world-class club, our commitment to Chicago is at the center of everything we do,” said Joe Mansueto, owner and chairman of the Chicago Fire. “That’s why McDonald’s is the perfect partner — an iconic global brand with deep Chicago roots and shared values in supporting our community. McDonald’s Park will be the stadium that Chicago deserves.”
The facility will also feature a McDonald’s restaurant and “immersive fan and culinary experiences throughout the stadium,” according to a press release from the team.
“Together, we are creating more than a stadium,” stated Chris Kempczinski, McDonald’s chairman and CEO. “We are building a place that serves up joy, brings together community, delivers impact, and is designed to serve generations to come.”
The Fire currently play their home games at Soldier Field, which is the home of the NFL’s Chicago Bears.